Toyota Motor Corporation commonly known simply as Toyota is a multinational automaker headquartered in Toyota, Aichi, Japan. In 2010, Toyota Motor Corporation employed 317,734 people worldwide. TMC is the world's largest automobile manufacturer by sales and production. The company was founded by Kiichiro Toyoda in 1937 as a spinoff from his father's company Toyota Industries to create automobiles. Three years earlier, in 1934, while still a department of Toyota Industries. Toyota has long been recognized as an industry leader in manufacturing and production.
Businesses
All types of motor vehicles
Strengths
§ Large manufacturer
§ Long term recognition
§ Global industry
§ International market access
Weaknesses
§ Shifting attention to Chinese markets
§ Fluctuation of operational efficiency
Overall market reputation: very good
Nominal Value : Rs. 480
